What types of needs do your school fundraisers cover? What are the greatest needs? How should we prioritize when funds are scarce (and getting scarcer)? These are just some of the questions that every PTA/PTO and school administrator leader faces. School fundraising has traditionally be a chore driven by a small group of dedicated parents to benefit all of the students in the school. Now, more than ever, you need to find ways to engage a broader set of community members to support educational efforts. Sometimes people are just waiting to be asked. Here are some tips for outreach to potential supporters.